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8 Hacks To Growing Your Facebook Page Fans

After setting up your Facebook Page, the next thing you want to achieve is to get people (visitors) to engage with your page and the posts on the page.

Engagement is achieved by getting ‘likes’, ‘shares’ and ‘comments’ on the page/posts. After you start posting regular good quality free content on your page, your visitors will begin to ‘likes’, ‘shares’ and ‘comments’ on the posts which creates interest, so other people start to interact with your posts.

When your posts start getting better engagement, it will act as a source of social proof as well, which in turn will engage more visitors and engagement.

When this social proof and engagement starts to happen, your page will begin to receive regular visits from the same visitors, and you then begin to create a fan base.

By continually producing valuable content will increase engagement which in turn will create a fan base and overtime with consistent visits, these fans become evangelists for your page. Not just engaging seldom but spreading the word with confidence and conviction.

Let’s take a look at some best practices to start getting some engagement on your Business Pages.


  1. Develop a persona for your audience
  2. Install engagement app
  3. Cover image
  4. Latest page admin settings
  5. Sort your post insights
  6. Install the Pinterest app
  7. Add the message Button
  8. Take advantage of Insights to learn more about your fans

1. Develop A Persona For Your Audience

Most businesses focus on a specific market or niche. The astute business owner will also have a reasonable frame of their perfect customer.

This perfect customer represents the characteristics of who, what the ideal customer would be.

Once you know who your perfect customer is, you can also start to understand how they react how they think and where they hangout.

Therefore you will also start to understand what your perfect customer wants, how they think. Then you can speak directly to how they think and behave.

This perfect customer framework is commonly known as the ‘ideal customer’, or ‘ideal customer avatar’.


2. Install An Engagement App

We live in a time where there is an App for everything. There are literally millions of Apps available to assist us for every device.

There are Apps for Facebook. Search for the Facebook apps you can add o your Page to encourage visitors to engage.

You may even decide to develop your App.


3. Your Cover Image

Facebook is renown for its restrictions and regulations for every aspect of their platform.

Make sure you are aware of what is/isn’t permitted for your cover image.

Set a high-quality image for your Facebook Page cover image.

Dependant on Facebook terms you may also be able to add some text to your image, make sure your stay within Facebook terms.


4. Latest Admin Settings

If your business page has many admins, you can take advantage of the admin settings Facebook has allowed to assign authority to each admin. All you need to do is go to the admin panel, click the edit page. From the drop-down menu, select Admin roles.

You will see the Profile pic of each admin and a description of their role. You will be able to change their roles and profile pic.

If your business page has many admins, you can take advantage of the admin settings Facebook has allowed to assign authority to each admin.

All you need to do is go to the admin panel, click the edit page. From the drop-down menu, select Admin roles.

You will see the Profile pic of each admin and a description of their role. You will be able to change their roles and profile pic.

You will see the Profile pic of each admin and a description of their role. You will be able to change their roles and profile pic.


5. Your Post Insights

You can arrange your post insights so you can see what the most successful posts are at a glance.

Just go to your page insights. You will see the real-time post specific statistics. Click on the arrow at the top to sort the updates based on most engagements.

You will have access to your Page Insights so you can better understand your visitor’s behaviours on your page. Regularly study your page insights to see if there are any exciting developments you can take advantage of to serve your audience better.

You can arrange your post insights so you can see what the most successful posts are at a glance.

Just go to your page insights. You will see the real-time post specific statistics. Click on the arrow at the top to sort the updates based on most engagements.

Just go to your page insights. You will see the real-time post specific statistics. Click on the arrow at the top to sort the updates based on most engagements.


6. Install the Pinterest App

Another popular App you can utilize on your Facebook page is the Pinterest App.

If you have a Pinterest account, you can add the Pinterest App to your Facebook page. You are therefore encouraging visitors from each platform to view your pages.


7. Add A Message Button

Make it easier and quicker for your visitors to send you a private message, by adding a message button to your page.

Therefore after you receive a message, you will reply privately.


8. Learn more about your fans

Another way to use the earlier mentioned Facebook Insights is to get to know your audience and visitors better. By knowing them better, you will be able to create better and more targetted content for them. Therefore probably generating better engagement from them in return.


These eight hacks are techniques you can use to create a better Facebook Business page.

However, this is not just to be used to grow the size of your fan base but also to learn more about your fan base so you can better create content for them, which they are more likely to engage with and therefore create a snowball effect of engagement and growth.


So you can Grow Your Facebook Audience with just a few small tweaks.

Develop a persona for your audience,
install engagement app,
cover image,
latest page admin settings,
sort your post insights,
install the Pinterest app,
add the message button,
take advantage of Insights to learn more about your fans.

However, you are also able to use Facebook advertising platform and boost the post options. Yet if you have time challenges, you can employ a Social Media Agency like Seaton Miles to take care of your Facebook advertising.

Seaton Miles will learn more about your business with the view to understand how to help the company better.

Then

  • create ad campaigns,
  • run the ad campaigns,
  • optimize the campaigns
  • and then scale the winning ad campaigns
    so the business owner gets a good Return on Investment.

Click the link to set a Zoom appointment so we can learn about your business and your requirements.

If you are serious about your business growth and want a good ROI, contact us today.

Best regards

Roy Kruse

“Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves, which in a sense is their brand. They’re connecting with the audience that they want to connect to. It’s almost a disadvantage if you’re not on it now.” 

Mark Zuckerberg, Co-founder and CEO of Facebook

8 Hacks To Growing Your Facebook Page/Business Page Fans – TOP OF PAGE

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