Business Owners – Leaving Money On The Table?
There are many tried and tested ways to generate new customers for your business. Some are more effective than others, and finding the time to determine which are the better options is often the problem, let alone finding the time to create and run effective ad campaigns.
In this post, you will learn the most effective and efficient way to generate new customers for your business through Paid Facebook Advertising.
Cost is essential to any business owner
There are many ways for businesses to generate new customer; however, not all methods are cost-effective or efficient.
Cost is essential to any business owner, so if you can more effectively generate more customers for your business in a far more cost-effective way – would you be interested?
Most business owners present their business ads so broadly, and it includes people who are not even interested in your product or service – that alone is a waste of money for the business.
A Healthy Return On Investment
Conventional advertising such as flyers, magazine ads, radio and tv ads are all costly and are less effective and overused today. However, more importantly, they aren’t targeted enough.
Business owners must make sure they get a healthy return on every dollar they spend. This monitoring is challenging through conventional advertising.
Gone are the days were a business owner could blindly spend money and hope they are going to get a good ROI. Profit margins are stripped, and business owners have to monitor the return on every investment closely.
Many business owners have never tried Facebook advertising as they are not familiar with the constant changing platform.
Those who have tried have been overwhelmed by the complexity and the time required to create effectively, run, optimize and scale ad campaigns.
What a tragedy – most people are online, and most people online are on Facebook. Therefore whoever your ideal customer is, they are on Facebook.
Business owners are losing out on the most significant area of growth for their business, and they don’t even realize it.
Business owners who have attempted to advertise on Facebook themselves may have the opinion that it just doesn’t work for their business. Or perhaps may have the idea Facebook advertising no longer works.
The truth of the matter, Facebook is arguably the biggest social media platform in the world, boasting substantial daily active users, which equates to most of the population online daily active on Facebook.
Business owners know their ideal customers, and if the business owner is completely honest with themself they know their ideal customer is on Facebook.
By utilizing the Facebook advertising platform, business owners can take advantage of the vast Facebook data points they have accumulated on their users. Which means that business owners have a larger bank of information to utilize when targetting ad campaigns to target people who are more likely to be interested in your products or services.
As a business owner, What Are You Doing To Generate New Customers?
Be honest, think of the methods you are using and ask:
- Are these methods still working for your business?
- Are these methods still effective?
- Are the methods still efficient?
- Is there a better way?
The astute business owner knows their target customers are and the lifetime value of a customer. Therefore they know how much they can spend to generate a new customer as they are not just looking at the initial value of the customer, but rather the lifetime value of the customer.
By spending adequately and wisely, the business owner can focus all their efforts on specifically those who are more likely to become lifetime customers of their business.
If You Are Not Using Facebook Advertising In Your Business, You Are Leaving Money On The Table.
A ‘Time’ Problem
As mentioned earlier, you probably don’t have time to invest in learning the platform or strategies. Most certainly won’t have time to create run and optimize the ads. It would be best if you spent your valuable time running your business.
The Solution Is Simple – You Don’t Have To Leave Money On The Table.
We know creating, running, optimizing and scaling ads effectively and efficiently is a time-consuming process; you need to be spending the time running your business.
As a business owner, you have the choice
- to keep doing what you are doing and ignore the Facebook advertising option,
- take the time away from your business to learn the platform and create, run your ads
- hire an agency to completely handle your ads on Facebook.
Seaton Miles Social Media Marketing Agency will take the responsibilities of creating and running your Facebook Paid Advertising for your business.
We will work with you to identify your business requirements, goals and set a strategic marketing plan to achieve your business goals and get a good return on investment (ROI).
Contact us today and find out how we can work together.
The smart business owners look at the most cost-effective marketing activities. They are also paying attention to where their customers hang out. Most people are online at the moment, and Facebook is the largest platform with the most extensive data on its users, so targeting of your ads through Facebook can be highly targeted.
Seaton Miles will take the complete responsibility of running specific and targetted ad campaigns to your ideal customers effectively and efficiently and keeping you abreast of the progress.
You focus on running your business.
Find out how Seaton Miles will take the responsibility of running your Paid Facebook Campaigns. To generate consistent new custom to your business by creating, running, optimizing and scaling the Facebook campaigns so that you receive a high return on investment and high-quality customers to your business.
We want to find out more about your business and if we are a good fit to work together.
Click the link to set a Zoom appointment so we can learn about your business and your requirements.
If you are serious about your business growth and want a good ROI, contact us today.
“Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves, which in a sense is their brand. They’re connecting with the audience that they want to connect to. It’s almost a disadvantage if you’re not on it now.”
Mark Zuckerberg, Co-founder and CEO of Facebook