Can the local business owner benefit from a Facebook Business Page?
Business owners are continually trying to find the best and most efficient way to get in front of their targeted audience with their offers. However, many are not focusing their efforts in the right places. Businesses need a unique tailored marketing strategy to their specific business needs.
Most people have a mobile phone. Just have a look around, and you will see people on their mobile phones. Mobile phones not just used for speaking; in fact, the mobile phone is used for so much more than only a few calls.
The most accessed communicating is through various social platforms. Researching interests, watching videos on YouTube, writing documents and a multitude of activities. All right, they are on their mobile devices.
Is your business suffering?
Many business owners are not using social media platforms enough, and their business is suffering because of it.
People no longer rely on traditional telephone directories or local newspaper ads when they require a specific service or product. They now rely on researching on their phones.
People are also looking at social media platforms for social proofing and reviews as they do their due diligence.
One of the biggest social media platforms is Facebook.
If you are not using Facebook in your marketing strategy, you are leaving money on the table.
Many businesses had tried using Facebook without success, or perhaps they had success in the beginning, and then the success stopped, maybe thinking Facebook business pages don’t work.
Their experience of their Facebook business page is that their engagement is just so low.
Facebook business pages do work, and thousands of business owners have grown their businesses with exponential success.
The misunderstanding is business owners don’t know how to use Facebook business pages effectively.
The main reason they don’t know what the problem is and don’t have the time to invest in getting to understand the Facebook platform or to daily monitor the campaigns.
Facebook changed its algorithm in 2012, resulting in Facebook business pages, not getting the organic traffic they use to get.
The intention is to get businesses to advertise through the Facebook platform.
So since 2012, business owners need to advertise their businesses through the Facebook platform if they wanted to maintain their reach on the Facebook platform.
Most businesses missed this development and didn’t understand that they now needed to advertise and just started to believe that the Facebook platform no longer worked.
Are you just hoping to get better engagement?
Many forward-thinking business owners understood the change and adapted and reaped the rewards, however many business owners missed the opportunity. They just kept posting on their business pages in the hope that they will be able to generate the traffic and engagement they require. However, their efforts were and still are in vain.
It isn’t too late with social media getting even larger and more engrained in the and of how we use our devices and communications. It is not just the social aspects of talking to friends and family. Still, social media has become an enormous business tool for business owners to engage with their target audience.
Target specific audience
Facebook business pages are one of the best ways any business owner can establish credibility and build trust with their targeted audience. Business owners can very easily target a broader audience, and they can also be more specific with the audience they are targeting.
By effectively using your Facebook business page, the business owner can continue to build their community, share promotions, distribute quality content while providing first-class customer service.
You are probably too busy…
With that all said, business owners, are too busy running their business to find time to learn the Facebook platform or to set up and monitor daily the Facebook ad campaigns.
The solution is to employ a Facebook advertising agency like SeatonMiles, who specialize in getting business owners more customers through Facebook advertising.
The benefits of employing SeatonMiles is that we will set an appointment to meet and discuss your business goals and requirements and identify any problems you would like to resolve. We then set a unique and specific strategy to achieve those business goals and to solve the issues identified.
Even though Facebook business pages have been around for a few years now and many business owners have engaged. They are successful; many aren’t and have adopted the attitude that Facebook business pages don’t work anymore.
The fact is that Facebook pages do work and work better now than they have ever worked. By getting involved in effectively using Facebook business pages, you will be able to grow your customer base better and with far more accurate targeting.
No- obligation FREE appointment
So for a no-obligation appointment, click the button below and set an appointment with one of our professional consultants and see how we can help your business grow by getting more customers for your business through Facebook adverts.
Thank you for your time, and we look forward to meeting you and discussing how we can help your business.
Click the link to set a Zoom appointment so we can learn about your business and your requirements.
If you are serious about your business growth and want a good ROI, contact us today.
“Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves, which in a sense is their brand. They’re connecting with the audience that they want to connect to. It’s almost a disadvantage if you’re not on it now.”
Mark Zuckerberg, Co-founder and CEO of Facebook